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The Travel and Tourism Fair (TTF) began on Friday in Kolkata, featuring over 450 exhibitors from 10 countries and 26 Indian states. Sanjiv Agarwal, chairman of Fairfest Media, the event organizer, highlighted the participation of countries like Sri Lanka, Bangladesh, Mauritius, and Thailand.
State tourism boards from Assam, Bihar, Goa, Gujarat, Himachal Pradesh, and Jharkhand are among those showcasing their attractions at this annual event. Agarwal noted a significant increase in international participation this year.
Record-Breaking Exhibition Space
Agarwal mentioned that this year's exhibition space has surpassed all previous records. "Over 450 exhibitors from 10 countries and 26 states are participating in this event," he said during the inauguration at Milan Mela ground. The fair aims to provide a platform for promoting tourism across various regions.
The 'Visit Terai' initiative is being showcased at the event. This initiative focuses on the Himalayan foothills region of Nepal near the Indian border. It aims to attract tourists by highlighting the natural beauty and cultural heritage of the area.
Infrastructural Support for Tourists
Agarwal emphasized the importance of infrastructural support for tourism. He pointed out that good roads and numerous hassle-free entry points in West Bengal, Bihar, Uttar Pradesh, and Uttarakhand make travel easier for tourists. These facilities enhance the overall travel experience for visitors exploring these regions.
The TTF serves as a crucial platform for promoting tourism in India and neighboring countries. It brings together various stakeholders to discuss opportunities and challenges in the tourism sector.
This year's fair has seen an unprecedented level of participation from international exhibitors, reflecting the growing interest in India's diverse travel destinations among global travelers.
The event also provides an opportunity for state tourism boards to showcase their unique attractions. It helps them attract more visitors and boost local economies through increased tourism activities.
Overall, the TTF aims to foster collaboration between different regions and promote sustainable tourism practices. By bringing together exhibitors from various parts of the world, it encourages cultural exchange and mutual understanding among participants.
The fair will continue over the weekend, offering visitors a chance to explore a wide range of travel options and destinations. It promises to be an exciting event for travel enthusiasts looking to discover new places and experiences.
